The Managing Director of the National Social Security Fund Uganda, Patrick Ayota, has called on business leaders to embrace workplace coaching and mentorship as a key driver of long-term organisational growth.
Speaking during celebrations to mark 12 years of Imagine Me Africa at Sheraton Hotel Kampala, held alongside the International Coaching Week, Ayota said institutions that invest in people are better positioned to grow sustainably.
Ayota noted that coaching enables employees to unlock their potential, improve leadership skills, and contribute more effectively to organisational success. He emphasised that different employees require tailored support, adding that leadership should not adopt a one-size-fits-all approach.
He linked this approach to NSSF’s growth, revealing that the Fund expanded its assets from Shs5.5 trillion in 2015 to Shs22 trillion by June 2024, surpassing its target ahead of schedule. The Fund is now targeting Shs80 trillion in assets and increasing membership to 15 million Ugandans by 2035.
Ayota also highlighted internal programmes such as the “Pathfinders” initiative, which supports female staff career growth through mentorship and leadership exposure. He said the programme has already seen many participants rise into higher positions.
Meanwhile, Joanne Mugenzi, Lead Coach at Imagine Me Africa, said organisations that promote coaching cultures create environments where employees can innovate and solve problems effectively.
She revealed that the organisation has introduced Uganda’s first workplace coaching accreditation programme, aimed at equipping leaders with practical coaching skills for the workplace.
The event brought together leaders from both public and private sectors, with a shared call to adopt coaching and mentorship as tools for building productive, innovative, and resilient organisations.
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