MTN Uganda has handed over the first motorcycle to a winner of its second season of the Digida N’akayimba Ko promotion, with the telecommunications company set to give out 19 more motorcycles and Shs42 million in cash prizes.
The promotion, which was launched to reward customers for using MTN’s Caller Tunez service, will see winners selected during activations held across the country.
Customers participate by dialling 17012# and downloading their preferred Caller Tunez song at Shs700. They can also copy another subscriber’s Caller Tunez by pressing * or # while making a call.
Speaking during the handover on October 15, MTN Uganda senior manager for digital services Susan Kayemba said the promotion was intended to reward customers while giving Ugandan music greater exposure.
“Digida N’akayimba Ko is about celebrating the music that connects us as Ugandans while rewarding our customers for engaging with the services they enjoy,” Ms Kayemba said.
She said the motorcycles could also provide winners with an opportunity to generate income, support their families or invest in small businesses.
“A motorcycle can be much more than a prize. For a winner, it can become a source of income, support a family or help build a small business,” she said.
The promotion also seeks to increase the reach of Ugandan music through Caller Tunez, with MTN saying musicians can earn royalties when their songs are downloaded and used by subscribers.
Ms Kayemba encouraged customers across the country to participate by downloading their favourite songs through the Caller Tunez service.
The company, however, warned customers against fraudsters seeking to exploit the promotion.
MTN said legitimate winners are contacted through its official line, 0312120000, and are not required to pay money or send Mobile Money transfers to claim their prizes.
Customers have also been advised not to disclose their Mobile Money personal identification numbers (PINs) or send money to individuals claiming to facilitate the collection of prizes.
Leave a Reply